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Best color palettes for industrial plating services 2027

A plating company sells shine. The right color palette makes your metal finishing look as good on the screen as it does in your hand. Here are the two palettes of the Xexea plating template, with hex codes and simple tips.

By , Director at Anselerate. Updated

2 plating website color palettes and who they suit

Each picture shows the industrial plating services website template with the real website of a plating workshop. You pick one when you install the template, and visitors can switch to the other.

1. Black Gold

#050505 #0D0D0D #FFFFFF #C5A059

Best for: Gold, chrome, brass and luxury finishing work. A deep black page with warm gold lines and titles. Shiny metal photos glow on it, so your gold plating, chrome and brass work look rich and premium.

2. White Gold

#F4F4F4 #FFFFFF #111111 #8A6A2A

Best for: Industrial coating, long service pages and B2B buyers. A light grey page with dark text and a deeper gold. It feels clean and trusted and keeps long service pages easy to read in an office or on a phone outside.

Why color matters for a plating company

Buyers of metal plating want to see the finish before they call. Your photos do most of the work, and the colors around them decide how those photos feel. A calm black and gold page makes a gold plated fitting look expensive. A busy page with many colors makes the same photo look cheap.

Color also helps people find their way. When every title and button uses the same gold, visitors know where to look and what to click, even on a small phone.

Match the colors to your finishes

  • Gold, brass and bronze work: use gold for titles and lines. It repeats the color of your best work.
  • Chrome, nickel and silver work: a dark page makes mirror finishes stand out.
  • Industrial coating and anodizing: a light page with dark text feels practical and easy to read for engineers and buyers.
  • Your logo: take one color from your logo for the lines and buttons.

Dark look or light look

The Black Gold look is dramatic and premium. It is great for hotel fittings, furniture and luxury pieces. The White Gold look is calm and clear. It is great for factories, contractors and long technical pages. The plating template has both, so you do not need to choose only one. You pick the first look, and each visitor can switch.

Test your colors before you go live

  • Check the contrast of text on the background. Aim for 4.5 to 1 or more for normal text.
  • Look at your pages with your real photos in them. Metal photos change how the colors feel.
  • Open the site on a phone outside in the sun, in both looks.
  • Check that gold text on white is dark enough. A deeper gold like #8A6A2A reads much better than a bright one.

The Xexea website dashboard checks the contrast for you and warns you when a color is hard to read.

Common mistakes to avoid

  • Bright yellow instead of gold. It looks cheap next to real gold plating photos.
  • Too many accent colors. One gold is enough.
  • Light grey text on a white page. It is hard to read.
  • Dark photos on a dark page with no frame. Add a thin line so the photo does not disappear.

Ready to try them? Open the industrial plating services website template, or read the best color palettes for a recruitment agency.

Plating website color questions

What colors suit a plating or metal finishing website?

Gold, black and white work very well. Gold looks like the finish you sell, black makes metal photos shine and white keeps long text easy to read.

Should my plating website be dark or light?

Both work. A dark page makes shiny metal photos stand out. A light page is easier for long service pages. The Xexea template has both, and visitors can switch.

Can visitors switch between the two palettes?

Yes. The template has a light and dark switch in the top bar. You pick which look visitors see first.

Can I change the gold to my own color?

Yes. In the website dashboard open Site Settings, Site Theme and type your own hex codes for the dark look and the light look.